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PestWorld Magazine
Looking for a specific article from a past issue of PestWorld magazine? Use the search to filter on topics, departments or issues. The online archive goes back through January 2022. If you are looking for an article or issue prior to that date, please email npma@pestworld.org.
Navigating the Digital Marketing Landscape
Aimee Rametta the Chief Marketing Officer of WorkWave answers questions about the digital marketing and how to navigate the landscape.
Raising Employee Awareness Critical to Prevent Cyber-Attacks
While many think of the banking system, the electric grid and major retailers as the target for cyber-attacks, all companies—including pest-management firms—can find themselves in the crosshairs of a cyber-criminal, said Ari Rogoway, IT director of Sprague Pest, the largest commercial-only pest control company in the Western U.S.
Ask The Expert
Our expert on staff answers questions about HACCP programs and cockroach bait.
Connecting Policy Makers and the Industry
When you think of public policy, you probably do not think of technology (outside of perhaps email).
Meeting the Challenges
This message marks the beginning of my tenure as NPMA president, and I’m beyond thrilled to take the reins of this vibrant association.
Top Reasons Why Understanding Your Demographic Is Key to Business Growth
Demographics are a key part of a business marketing strategy and, as such, it’s crucial to understand the characteristics of the people who use—or will use—your services.
